This nursing pillow has an environmentally conscious 100% organic cotton cover. It was designed to properly support mum and baby during breast feeding. The back rest helps maintain good posture, preventing sore backs and necks. The wrap around design secures to the body, helping mum and baby maintain ideal positioning and latch on. Arms and elbow rest eliminating shoulder stress. Convenient pocket for nursing and other accessories. Firm flat front cushion, eliminates the gap between you and your baby, which keeps the baby from rolling away. This pillow has an adjustable, silent-release strap. The My Brest Friend brand is now endorsed by the Australian Breastfeeding Association. It is the ideal gift for a new or expectant mum.